Source: https://tendernation.io/opportunities/01a13cee-4986-7177-b5e5-e8fc03b1ed66/feasibility-study-and-market-research

closed GB open procedure Suitable for SMEs

# Feasibility Study and Market research

[Wellingborough Town Council](https://tendernation.io/buyers/wellingborough-town-council)

Estimated value

£3,000

Published

9 May 2024

Deadline

Closed

6 Jun 2024

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.
- Small contract value

    Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services.
- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

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## About this tender

The pavilion stands in the grounds of Swanspool Gardens. These gardens, along with Swanspool House (which is not the subject of this application), were gifted by Mr. F. C. Chamberlain for the enjoyment of the town in 1919. Swanspool Pavilion and Gardens are located within close proximity to the town centre. Although they have this central location, they have a calm and secluded feel, with established trees and sweeping paths around the multiple flower beds. Since 1919, tennis courts, two bowls rinks, a putting course and a pavilion were built in the grounds. Sadly, the putting course has long disappeared, the tennis courts are closed due to disrepair, and only one bowls rink is maintained for use.

The town council is seeking to:

â&#128;¢ restoring the gardens to their former glory

â&#128;¢ resurfacing the tennis courts, maximizing usage by the community and clubs,

â&#128;¢ reinstating the putting golf with a more modern adventure golf course by repurposing one of the bowls rink as a key attraction to the gardens

and install a cafÃ© operating from the pavilion. This cafÃ© would provide a regular income and could operate as a hub for activities in the garden. The cafÃ© could also provide refreshments for the bowls clubs after their sessions, delivering the much-needed social activity after games. To ensure viability of the cafÃ© it would also be used to provide catering for meetings and weddings in the hall.

The proposal is to offer the cafÃ© as a commercial let, equipped for cafÃ© use, would provide a secure monthly income with little resource implications for the Town Council.

Before embarking on this work we are seeking to undertake a feasibility study and market assessment aimed at assessing the potential usage of a proposed adventure golf course and cafÃ© to be sited at Swanspool Pavilion and Gardens. The primary objective is to gather evidence on the demand for these facilities and the likely income from these provisions.

Objectives of the Market Research:

- Evaluate the local and regional market demand for adventure golf facilities and cafÃ© services.
- Identify the target demographic groups likely to utilise the adventure golf course and cafÃ©.
- Assess competitors in the vicinity offering similar leisure and dining experiences.
- Determine pricing strategies that would maximise revenue while remaining competitive.
- Analyse the feasibility of the project in terms of financial, technical, and management capabilities.
- Identify and mitigate potential project risks.

The market research project is expected to commence the week of 17th June 2024. The project is to be completed by Friday 2nd August 2024.

Interested parties are invited to submit their proposals in accordance with the outlined specifications by 6th June 2024 by 5 pm. Proposals should be sent to:

Sally McLellan

### Town Clerk

### Wellingborough Town Council

01933 832821

Read full description

## CPV classification

Research and development consultancy services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/acfb4402-5667-42ad-b83d-ef5d8e7e35de)

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