Source: https://tendernation.io/opportunities/01a13ccd-92cc-71f1-a037-e7aafd00ea17/contract-for-the-provision-of-1greater-manchester-international-rebound-progra

awarded GB negotiated without publication procedure

# Contract for the Provision of (1)Greater Manchester International Rebound Programme 2022-23; and (2) MM Business Plan 2023-24

[Greater Manchester Combined Authority](https://tendernation.io/buyers/greater-manchester-combined-authority)

Estimated value

£1,756,750

Published

29 Sept 2023

Deadline

Closed

31 Mar 2023

## Who can bid

- Buyer says suitable for VCSEs

    The buyer ticked “suitable for voluntary, community and social enterprises” on the notice.

[More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses)

## About this tender

The overarching objective of this programme of work is for Marketing Manchester to provide

strategic expertise and tactical delivery of marketing and communications activity to raise

the profile of Greater Manchester on a regional, national and international basis. The aims

are to increase the number of visits, inward investment, business conferences and sporting

events, to deliver against the ambitions of the Greater Manchester Strategy to be a

prosperous, greener and fairer city region. Specific KPIs are set out below. Marketing

Manchester will:

â&#128;¢ Develop a strategic, tactical and evidence-based approach to raising the profile of Greater

Manchester as a visitor destination, to regional, national and international audiences, to

achieve annual KPI's, Including the management and delivery of visitmanchester.com

â&#128;¢ Raise 100% match funding to support delivery of campaign activity.

â&#128;¢ Deliver an average return on investment of funding of 16:1.

â&#128;¢ Support the recovery of the visitor economy, from the impacts of Brexit and the Covid 19

Page 4 to 8

### Pandemic

â&#128;¢ Increase demand in the 'off peak', increase overnight staying visitors and increase day

visitors.

â&#128;¢ Enhanced promotion of GMS frontier sectors and enhance delivery capacity by adding new

dedicated resource to focus on growth in Low Carbon, Creative Industries and Capital

Investment.

â&#128;¢ Delivery of tactical campaigns including digital and social activity to drive visits to

visitmanchester.com and investinmanchester.com

â&#128;¢ National and International media engagement programme to raise the global profile of

Greater Manchester's USP's.

â&#128;¢ Provide quarterly performance reports to GMCA through the International and Marketing

Advisory Board (IMAB), GM Business & Economy Scrutiny Committees and other Boards as

required

Read full description

## CPV classification

Business services: law, marketing, consulting, recruitment, printing and security

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/dcdda3fb-7de3-4ecd-b780-258fb84c8197)

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