Source: https://tendernation.io/opportunities/01a13cc9-c4ea-732b-9b13-da315e2c7925/research-exploring-customer-experience-and-costly-behaviours

awarded GB restricted procedure Suitable for SMEs

# Research Exploring Customer Experience and Costly Behaviours

[H M Revenue & Customs](https://tendernation.io/buyers/h-m-revenue-customs)

Estimated value

£159,525

Published

13 Jan 2023

Deadline

Closed

18 Oct 2022

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.

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## About this tender

The research aims to explore the link between customers' experience interacting with us and their behaviour - whether they interact in a way that is costly to HMRC and themselves.

This research is needed because CIDD has been challenged by the Customer Experience Committee to demonstrate the fiscal benefits of a focus on customer experience. This research will help us understand how the experience of small businesses influences behaviours which are costly to them and HMRC, with the aim of identifying opportunities to change customer behaviour and reduce costs. Costly behaviours refers to where a customer interaction results in additional or avoidable HMRC costs.

Currently, the ISBA provides a useful measure of customers' overall experience in the last 12 months, their wider perceptions of HMRC and what they think of key issues such as compliance. However, the data does not inform the department about how respondents' views or experiences of interacting with HMRC are linked to costly behaviours.

## CPV classification

Research consultancy services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/c4ae1006-6e2f-4363-9804-ec4cbe310e35)

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