Source: https://tendernation.io/opportunities/01a13cb1-65d5-73b4-a254-1cb07f0998d7/daysaver-leisure-travel-campaign

awarded GB restricted procedure

# DaySaver Leisure Travel Campaign

[West Yorkshire Combined Authority](https://tendernation.io/buyers/west-yorkshire-combined-authority)

Estimated value

£25,580

Published

22 Dec 2023

Deadline

Closed

26 Jun 2023

## Who can bid

- Small contract value

    Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services.

## About this tender

The West Yorkshire Combined Authority is looking to procure support from a marketing and creative agency, on behalf of MCard - the West Yorkshire Ticketing Company Ltd to deliver a creative integrated marketing campaign to promote the MCard multi-operator DaySaver range of travel tickets to public transport users and non-users in West Yorkshire. The campaign will emphasize the convenience, cost savings and flexibility offered by the Daysaver range of tickets, positioning them as the preferred choice for leisure travel in West Yorkshire.  

## CPV classification

Marketing services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/2c3881b4-2586-4bbc-87f9-71727147ecd6)

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