Source: https://tendernation.io/opportunities/01a13ca8-f7ee-7261-92e3-983524f8c5ef/fm22158-online-marketplaces-consumer-journeys awarded GB restricted procedure Suitable for SMEs # FM22158 Online Marketplaces Consumer Journeys [UK Shared Business Services Limited](https://tendernation.io/buyers/uk-shared-business-services-limited) Estimated value £154,155 Published 22 Nov 2022 Deadline Closed 12 Sept 2022 ## Who can bid - Buyer says suitable for SMEs The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid. [More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses) ## About this tender This procurement is being concluded following a mini competition under CCS Framework RM6126 Research and Insights ### Marketplace DPS Subject Area Business, Finance and the Economy • Retail ### Research Methods Data Collection Method (general) • Quantitative • Qualitative • Mixed method (qualitative and quantitative) • Face-to-face • Online Data Collection Method (qual specific) • Cognitive interviewing / testing • Depth interviews ### Evaluation and Evidence Synthesis • Experimental / quasi-experimental impact evaluation Experiments and Trials • Online experiments • Quasi-experimental trials • Trial design and implementation ### Research Specialisms • Behavioural insights research • Customer journey research Sample Design / Source • Panel • Purposive sampling ### Target participants Business and the Economy • Consumers The research will be a key part of OPSS' evidence on online marketplace and addresses a gap that has been identified. By understanding the extent to which different messages impact consumers, it will help OPSS to develop the strategy on online marketplaces and consumer-focused campaigns. The project will run across two phases. The first phase will interview consumers as they re-enact a recent purchase via an online marketplace. This qualitative phase will provide an understanding of how consumers shop using online marketplaces - what information do they look for / notice, and how aware are they of the origins of the product. The second phase of the research will develop some of the themes from the first phase into a set of questions to test prevalence on a wider, quantitative scale. In addition to the short survey, there will be an experimental element, with the development and testing of different messages to measure any reported impact these messages have with potential consumers. Read full description ## CPV classification Research and development services and related consultancy services Source Contracts Finder (UK) [View official notice](https://www.contractsfinder.service.gov.uk/notice/f74c4019-1890-4839-8597-d23141c09d56) Never miss a tender like this again Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start. 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