Source: https://tendernation.io/opportunities/01a13ca5-5cd2-7377-ab7e-38e09ba0e0d9/gb-london-va-east-brand-identity

closed GB open procedure

# GB-London: V&A East Brand Identity

[Victoria and Albert Museum](https://tendernation.io/buyers/victoria-and-albert-museum)

Estimated value

£50,000 to £100,000

Published

1 Aug 2022

Deadline

Closed

6 Sept 2022

## Who can bid

- Buyer says suitable for VCSEs

    The buyer ticked “suitable for voluntary, community and social enterprises” on the notice.
- Small contract value

    Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services.
- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

[More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses)

## About this tender

The V&A is seeking a creative team to develop the consumer facing brand for V&A East. The selected agency or collective will design how

V&A East's brand values come to life through a dynamic brand identity. Outputs will include behaviour principles, tone of voice, visual and non-visual brand guidelines for applications across digital and physical spaces.

We are looking for a partner that shares our vision to make arts accessible to all, who is committed to delivering a world-class cultural brand that resonates with a diverse and underserved audience.

We want you to build on our defined V&A East brand characteristics to form a coherent brand identity that speaks to our target audience groups, creates long lasting impact, and functionality - as a venue and as a worldrenowned cultural brand. Our brand identity needs to be adaptable, with the ability to evolve and reflect the changing needs of this new venue brand and target audiences.

For more information, please log on to Delta to view the Brief

## CPV classification

Design consultancy services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/ddedbe9c-becc-4bc0-a0c9-ccae3bc30c98)

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