Source: https://tendernation.io/opportunities/01a13c9f-ce5c-7064-9a6b-f8267a77d5dc/student-recruitment-marketing-media-buying-and-campaign-services-award

awarded GB open procedure

# Student Recruitment Marketing - Media Buying and Campaign Services - AWARD

[University of York](https://tendernation.io/buyers/university-of-york)

Estimated value

£2,000,000 to £2,400,000

Published

2 Aug 2022

Deadline

Closed

10 Sept 2021

## Who can bid

- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

## About this tender

The University of York is pleased to invite tenders from strategically-focussed media buying agencies, for the development and delivery of creative, successful and cost effective student recruitment advertising campaigns that will result in increased lead generation. For the purposes of this tender, a campaign refers to the full end to end process, incorporating some / all of the minimum services listed below.

Media buying / advertising services (domestic and international markets)

### Campaign management

Account management (including reporting)

### Media insights and intelligence

Creative design (limited to adapting existing campaign content)

### Copywriting and proofing

### Concept development / Positioning

Content and creative development and delivery

### Media sales and enquiry service

Potential Providers must be able to offer all of the services above. Further details are available in the Invitation to Tender documents.

## CPV classification

Advertising campaign services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/b6658e74-3dba-413b-966c-cc33d939ab99)

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