Source: https://tendernation.io/opportunities/01a13c9c-133c-73b5-b3ea-7b28f34f5dbf/nu1589-71-strategic-narrative-creative-content-development

awarded GB restricted procedure Suitable for SMEs

# (NU/1589 - 71) Strategic Narrative - Creative & Content Development

[Newcastle University](https://tendernation.io/buyers/newcastle-university)

Estimated value

£40,000

Published

29 Jul 2022

Deadline

Closed

25 Jul 2022

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.
- Small contract value

    Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services.

[More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses)

## About this tender

We are seeking to appoint a supplier to support the development of our strategic narrative with a focus on communicating our five thematic strengths.

Our vision is to be a world-leading university, advancing knowledge, providing creative solutions and solving global problems. We're world class at many things, but particularly recognised for our expertise in these areas:

- Ageing and Health
- Cities and Place
- Culture and Creative Arts
- One Planet
- Data

The creative services required will focus on two specific areas:

- Developing the headline value proposition statements for each strength
- Develop 1 x 3-minute video for each strength communicating the value proposition through a compelling narrative (Total of 5 videos)
- Engaging with stakeholders to identify the narrative/story for each research strength
- Videos will require end-to-end script writing, filming and editing
- Supply alternate cuts of the videos for use in different placements
- 1:1 ratio social placement (60 second cut)

ii. 1:1 / 16:9 / 9:16 teaser trailers (10-15 seconds)

iii. 16:9 condensed cut (1 - 3 minutes long)

- Supply projects and raw assets for in-house use after completion
- Be able to package up and supply all elements from a project to be worked on in-house using Adobe Creative Cloud applications

ii. Ensure all footage, audio, designs and other composite elements created by the supplier are available and licensed for use in-house by Newcastle University in other productions

iii. Provide costings for license buy-outs on stock or 3rd party elements where appropriate.

Read full description

## CPV classification

Business services: law, marketing, consulting, recruitment, printing and security

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/9c40f84f-8161-4327-acad-64fd9565af90)

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