Source: https://tendernation.io/opportunities/01a13c96-62e1-70fa-a9cd-078a426b0efb/love-seafood-creative-concept-fy2021

awarded GB open procedure Suitable for SMEs

# Love Seafood Creative Concept - FY2021

[Sea Fish Industry Authority](https://tendernation.io/buyers/sea-fish-industry-authority)

Estimated value

£100,000

Published

13 Jan 2020

Deadline

Closed

10 Feb 2020

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.
- Small contract value

    Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services.
- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

[More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses)

## About this tender

Seafish are looking for a Creative Concept partner to support our consumer-facing marketing efforts and activity for our new brand - "Love Seafood."

The creative concept partner will be required to work closely with

the Seafish marketing team, the Seafish Communications team, the content partner, the media partner and the PR/Influencer partner.

We're ultimately looking for a partner who is able to offer the following, alongside embracing collaborative working and delivering against the requirements of the tender/eventual briefs:

â&#128;¢ Shares similar cultural values to that of Seafish - and embraces the HOW as much as the WHAT.

â&#128;¢ Looks at the WHY (strategic thinking), from all angles. Particularly, when it comes to understanding and applying the discipline of traditional planning, alongside marketing. â&#128;¢ Embraces what we already know about our audiences, and what our research is telling us - and helps build upon that, ensuring the customer is at the centre of everything we do.

â&#128;¢ Embraces a measured approach to success - understanding overarching objectives and being able to articulate ROI for Seafish at every turn.

â&#128;¢ Offers a creative mindset - providing proactive solutions, rather than expecting a 'horse to water' approach.

â&#128;¢ Understands the long-term approach to seafood marketing with consumer audiences. This is about changing hearts and minds over a long period of time (20 years) - so, it's important to build a partnership that will last, and develop ideas with longevity and vision.

For more detailed information on the above tender, this can be found in the attached invitation to tender document.

Other tenders can be found on our website - [seafish.org/article/tenders](https://www.seafish.org/article/tenders)

Read full description

## CPV classification

Advertising and marketing services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/74018c11-bdcd-4a5b-a5b9-50083b3e423f)

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