Source: https://tendernation.io/opportunities/01a13c74-1112-71b3-b1f7-34dc049ebd46/awarded-ahdb-beef-and-lamb-representative-for-italy-and-switzerland awarded GB open procedure Suitable for SMEs # AWARDED - AHDB Beef and Lamb Representative for Italy and Switzerland [Defra Network eTendering Portal](https://tendernation.io/buyers/defra-network-etendering-portal) Often single bidder Estimated value £12,000 to £360,000 Published 22 Jun 2021 Deadline Closed 7 May 2021 ## Who can bid - Buyer says suitable for SMEs The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid. - Open procedure Anyone can submit a full tender; there is no shortlisting stage. [More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses) ## About this tender AWARDED - The successful representative/agent will have the expertise and experience to identify the right priority markets, and ability to devise the best local strategies to achieve effective market growth for British lamb and beef in the Italian, Swiss and Maltese market. The representative/agent must be based or have a commercial office in Italy or Switzerland, and there is a likelihood that a yearly trip to Malta will be part of the requirement. Responsible for driving value and volume sales, the successful representative/agent will be expected to: - Liaise closely with the AHDB Exports team, agree and update on activities and provide the latest market intelligence and insight - Identify and develop priority markets for British lamb and beef within the Italian and Swiss markets - Effectively maintain and build new relationships with relevant contact in the Italian market, and where appropriate work jointly with them to increase market exposure and demand for British lamb and beef - Devise and implement effective local strategies to promote British lamb and beef aimed at increasing awareness and brand loyalty - Act as a brand ambassador for British produce - Liaise with central AHDB staff in areas such as media, PR, and digital Italian and English language skills is essential ## CPV classification Public relations services Source Contracts Finder (UK) [View official notice](https://www.contractsfinder.service.gov.uk/notice/7860a6e9-37f3-4d8f-beb2-49b203f72016) Never miss a tender like this again Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start. [Track tenders free](https://tendernation.io/register) [Buyer profile Defra Network eTendering Portal: past awards and live tenders](https://tendernation.io/buyers/defra-network-etendering-portal) [Sector More Business services tenders](https://tendernation.io/sectors/business-services) ## More tenders like this [Guard services – Élőerős őrzés-védelmi szolgáltatás nyújtása 2027 · Jósa András Múzeum · 30 days left · 18 Nov 2026](https://tendernation.io/opportunities/01a156a9-f5b7-731d-af9f-b33205ef5a66/hungary-guard-services-eloeros-orzes-vedelmi-szolgaltatas-nyujtasa-2027) [Printing and distribution services – impression, façonnage, MISE SOUS PLI et routage de supports de communication POUR LES services DU departement de lot-et-garonne - 4 lots · Conseil Départemental du Lot-et-Garonne · 45 days left · 3 Dec 2026](https://tendernation.io/opportunities/01a156a9-6342-737e-9c91-e518c28582e6/france-printing-and-distribution-services-impression-faconnage-mise-sous-p) [Staff development services – Chefscoachning · Kriminalvården · 31 days left · 19 Nov 2026](https://tendernation.io/opportunities/01a156a9-98d2-71d0-bc35-e30ecdc9f40f/sweden-staff-development-services-chefscoachning) [Recruitment services – Upphandling avseende Rekryteringstjänster för koncernen Almi AB med dotterbolag · Almi AB · 30 days left · 18 Nov 2026](https://tendernation.io/opportunities/01a156a9-ae74-7220-9c41-43336fb80bd5/sweden-recruitment-services-upphandling-avseende-rekryteringstjanster-for-ko) [Evaluation consultancy services – Achiziția de Servicii de evaluare a Strategiei Naționale de Specializare Inteligentă (SNCISI) 2022-2027 precum și a Planului Național de Cercetare Dezvoltare și Inovare 2022-2027 (PNCDI IV) · Autoritatea Nationala pentru Cercetare · 15 days left · 3 Nov 2026](https://tendernation.io/opportunities/01a156a9-ff29-70e9-8ce7-e1917b432c09/romania-evaluation-consultancy-services-achizitia-de-servicii-de-evaluare-a) [Advertising and marketing services – Personalmarketingagentur\_Stellenanzeigen · Berliner Feuerwehr · 32 days left · 20 Nov 2026](https://tendernation.io/opportunities/01a156a9-6347-72f7-8491-b98e903a3ff7/germany-advertising-and-marketing-services-personalmarketingagentur-stellena)