Source: https://tendernation.io/opportunities/01a13c6c-efa5-734b-a9e0-f129ad68f0e6/wscc-sc-experience-west-sussex-tourism-marketing-campaign-tender-process-a

awarded GB open procedure Suitable for SMEs

# WSCC - SC - Experience West Sussex Tourism Marketing Campaign Tender Process - AWARD

[West Sussex County Council](https://tendernation.io/buyers/west-sussex-county-council)

Estimated value

£500,000

Published

12 Feb 2021

Deadline

Closed

23 Oct 2017

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.
- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

[More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses)

## About this tender

West Sussex County Council (WSCC / the Council) is seeking tenders from suitably qualified organisations to provide a range of services and support to the Council to deliver, develop and grow the Experience West Sussex offer.

This work started in 2015 from an identified need to promote West Sussex to a new, younger target market from London and the wider South East as a place to visit and stay, based on the best of what the County has to offer the audience. The aims have been to introduce a new audience to the County and its businesses; to support the visitor economy and have a positive economic impact from increasing visitor spend; and encouraging more visitors to stay overnight. The campaign messages and content have also been used to encourage residents to enjoy and experience what is on their doorstep.

For 2017, the campaign goals are:

plus 28,700 social followers and page likes

147,667 engagements on social media

28,147 link clicks to the website

Onsite engagement: under 70 percent of time on site more than 50 seconds

The core service is to propose a marketing plan annually to achieve the objectives (and initially for 2018) to include the design, delivery and evaluation of the Experience West Sussex digital marketing campaign for the year.

The additional service is to propose, as part of the marketing plan, additional marketing activities to achieve the objectives.

## CPV classification

Advertising and marketing services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/4245fe5b-485f-4fd3-9621-1b0f04bc95bf)

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