Source: https://tendernation.io/opportunities/01a13c31-b4ca-72d0-b69d-599ff2c34b94/research-to-understand-reassurance-needs-of-customer-to-inform-development-of-le awarded GB restricted procedure Suitable for SMEs # Research to understand reassurance needs of customer to inform development of levers and encouraging take up of the Personal Tax Account [H M Revenue & Customs](https://tendernation.io/buyers/h-m-revenue-customs) Estimated value £64,693 Published 8 Mar 2018 Deadline Closed 20 Jun 2017 ## Who can bid - Buyer says suitable for SMEs The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid. - Small contract value Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services. [More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses) ## About this tender Assignment under the Market Research MR130001 Agreement Contract. The aim of this research was to understand the customer need for reassurance, certainty and trust within HMRC digital channels and specifically within the PTA. The research sought to answer the following objectives: - To understand how customers view their responsibilities for their tax affairs. - Understand the customer need for reassurance, certainty and trust when meeting tax obligations. - Explore customer awareness and understanding of HMRC digital services. - Identify barriers to using PTA and what support is needed to address these. - Design levers and ideas to influence reassurance and trust. - Test and optimise existing concepts that HMRC is using or considering Customer uses and expectations of digital services differed slightly depending on the tax group, their previous experiences with HMRC and how confident they felt about getting their tax right. ## CPV classification Research and development services and related consultancy services Source Contracts Finder (UK) [View official notice](https://www.contractsfinder.service.gov.uk/notice/f415c4f7-c98c-43b7-a7eb-4f3c8928afed) Never miss a tender like this again Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start. [Track tenders free](https://tendernation.io/register) [Buyer profile H M Revenue & Customs: past awards and live tenders](https://tendernation.io/buyers/h-m-revenue-customs) [Sector More Research & development tenders](https://tendernation.io/sectors/research-development) ## More tenders like this [Tees Bird Mapping Project · Natural England · 24 days left · 13 Nov 2026](https://tendernation.io/opportunities/01a158c1-0a39-72df-aac0-991d1747cd02/tees-bird-mapping-project) [Research services – Evaluatie van de implementatie van de proeftuin Pioniersscholen · Vlaamse Overheid · 20 days left · 9 Nov 2026](https://tendernation.io/opportunities/01a156a9-cecf-7255-bee1-542f502ed088/belgium-research-services-evaluatie-van-de-implementatie-van-de-proeftuin-pi) [Research services – KPN/28/2026 „Charakterystyka biogeochemiczna gleb i roślin wybranych torfowisk subalpejskich ze szczególnym uwzględnieniem torfowiska u źródeł Úpy na Równi pod Śnieżką” · Karkonoski Park Narodowy z siedzibą w Jeleniej Górze · 34 days left · 23 Nov 2026](https://tendernation.io/opportunities/01a156a9-97ae-7315-8e1a-e686bca1e724/poland-research-services-kpn282026-charakterystyka-biogeochemiczna-gleb-i) [Research and development services and related consultancy services – Evaluation of Five Pilot Projects Testing Exemptions from Provisions of the Local Government Act, the Property Tax Act, the General Practitioner Regulations, and Other Regulatory Frameworks · Ministry of Local Government and Regional Development · 14 days left · 3 Nov 2026](https://tendernation.io/opportunities/01a156a9-a35e-73b3-8bf4-7d33c32cf58b/norway-research-and-development-services-and-related-consultancy-services-ev) [Research and development services and related consultancy services – Zabezpečenie trvalých a analytických činností pre oblasť dopravy · Ministerstvo dopravy Slovenskej republiky · 30 days left · 19 Nov 2026](https://tendernation.io/opportunities/01a156a9-ce90-72fd-b25d-99b3ee2e8b4b/slovakia-research-and-development-services-and-related-consultancy-services) [Research and development consultancy services – ATU wishes to establish a Panel of National Contact Point Experts across EU Member States to build capacity to incorporate EU Results-Based Payments Schemes in Public or Private Support Schemes. · Atlantic Technological University · 438 days left · 31 Dec 2027](https://tendernation.io/opportunities/01a156a9-ccf1-7050-b440-6554b4a1426f/ireland-austria-slovenia-research-and-development-consultancy-services-atu)