Source: https://tendernation.io/opportunities/01a13c0e-b481-71a9-9508-29a4ca398916/uk-sbs-fwmrcr17071beis-campaign-market-research

awarded GB open procedure Suitable for SMEs

# UK SBS FWMRCR17071BEIS - Campaign Market Research

[UK Shared Business Services Limited](https://tendernation.io/buyers/uk-shared-business-services-limited)

Estimated value

£2,500,000

Published

3 Oct 2017

Deadline

Closed

31 Jul 2017

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.
- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

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## About this tender

The Department and its partners have a major role to play in delivering thegovernment's priorities which include:

â&#128;¢ Building our Industrial Strategy

â&#128;¢ Maximising investment and bolstering the UK's interests

â&#128;¢ Promoting competitive markets and responsible business practices

â&#128;¢ Ensuring the UK has a reliable and low cost clean energy system

The aim of this brief is to recruit a single market research agency to be able to work across a range of communications and emerging future campaigns managed by BEIS and itspartners. The requirement is for an agency that can deliver a broad range of research techniques to enable us to gather insight on our audiences and to measure the impact of our communications.

Typical research requirements would be general public/business surveys to provide insight into attitudes/understanding; creative content and message testing; and campaign tracking research. Key target audiences for our communications include businesses and workers, as well as individuals as consumers. Previous needs have centered around evaluating campaigns to raise awareness of workers' rights, amongst both employers and employees, for particular workplace legislation e.g. National Minimum Wage, National LivingWage, Flexible Working, Shared Parental Leave, and message testing relating to the Industrial Strategy.

In addition to specific campaign-related activity you should be aware that we may havea need to conduct research amongst key BEIS stakeholders to measure sentiment and understanding of BEIS and its policies.

Read full description

## CPV classification

Research and development consultancy services

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/56dcb910-c4e2-488f-9904-33dd5b5db53f)

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