Source: https://tendernation.io/opportunities/01a13bfa-84f4-7255-b483-a48f4786fa61/delivery-of-hands-on-workshop-marketing-tactics-and-planning awarded GB open procedure Suitable for SMEs # Delivery of Hands-on Workshop - Marketing Tactics and Planning [Aston University](https://tendernation.io/buyers/aston-university) Often single bidder Estimated value £2,000 Published 18 Nov 2016 Deadline Closed 15 Jun 2015 ## Who can bid - Buyer says suitable for SMEs The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid. - Small contract value Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services. - Open procedure Anyone can submit a full tender; there is no shortlisting stage. [More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses) ## About this tender Provide a 3 hour interactive “Marketing Planning Review” workshop, including prior submission of presentation slides, and provision of all relevant handouts and workshop materials. Details of the workshop are ### Date: 25th June 2015 ### Time: 9.30am – 12.30pm Location: The Studio, 7 Cannon Street, Birmingham, B2 5EP, UK Audience: A group of small business leaders from across the Midlands, who have recently completed the Aston Programme for Small Business Growth We expect the workshop to attract up to 15 delegates; a room has been booked to accommodate this number in boardroom style and refreshments will be provided. The workshop should enable attendees to:  Undertake a review, during the session, of their current marketing activity  Participate in interactive exercises that will enable them to examine their own tactics and develop marketing plans for the future  Go away with a suite of practical tools that can be put to immediate use within their businesses. The session should be designed predominantly as an opportunity for attendees to review how their marketing activity currently performs, and what is and is not successful. It should also offer practical advice and suggestions for how they might plan future campaigns. Exercises should cover a range of activity covering some or all of the following: An overview of what is “marketing” (e.g. PR, events, digital and social media etc); evaluating campaign performance and return on marketing investment; customer segmentation and identification of target markets; definition of the business’ “offer”; marketing planning; lead conversion and the customer journey; and implementation of useful metrics and measures Read full description ## CPV classification Training services Source Contracts Finder (UK) [View official notice](https://www.contractsfinder.service.gov.uk/notice/78463192-adc8-11e6-9901-0019b9f3037b) Never miss a tender like this again Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start. 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