Source: https://tendernation.io/opportunities/01a13bfa-46d2-72db-9477-9a03262efe77/gb-london-ve-639-search-engine-optimisation

closed GB open procedure Suitable for SMEs

# GB-London: VE 639- Search Engine Optimisation

[VisitEngland](https://tendernation.io/buyers/visitengland)

Estimated value

£50,000 to £100,000

Published

4 Jun 2015

Deadline

Closed

22 Jun 2015

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.
- Small contract value

    Valued under £135,018 including VAT, the lowest Procurement Act threshold for goods and services.
- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

[More contracts for small businesses and VCSEs](https://tendernation.io/opportunities/for-small-businesses)

## About this tender

VisitEngland is the Government agency responsible for promoting England as a visitor destination globally. From our offices in London, England is promoted across all media and in association with other global and national partners as a premier business and leisure tourism destination.

VisitEngland seeks to appoint an SEO agency to work with us to increase the visibility of our website in search engines both in the short and long term. The primary objective is to gain significantly higher volume of organic search visits for Business to Consumer (B2C).

Additional objectives include:

- improved site structure, optimised URLs and meta data
- better ranking and visibility for visitengland.com in search engines
- increase in Click Through Rate (CTR) against high volume target keywords
- raising brand awareness for B2B services
- brand alignment of our 3 sites within meta data
- guidance on keyword optimisation against key campaigns run across consumer and industry websites

The contract will be for 1 year with the option of extending for an additional year.

Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement, and the contract will be awarded on the basis of the most economically advantageous tender.

For more information about this opportunity, please visit the Delta eSourcing portal at:

[delta-esourcing.com](https://www.delta-esourcing.com/tenders/UK-GB-London:-VE-639--Search-Engine-Optimisation/748Y9284T6)

To respond to this opportunity, please click here:

[delta-esourcing.com/respond/748Y9284T6](https://www.delta-esourcing.com/respond/748Y9284T6)

Read full description

## CPV classification

Web search engine providers

Source

Contracts Finder (UK)

[View official notice](https://www.contractsfinder.service.gov.uk/notice/76da37f6-adc8-11e6-9901-0019b9f3037b)

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[Buyer profile VisitEngland: past awards and live tenders](https://tendernation.io/buyers/visitengland) [Sector More IT services tenders](https://tendernation.io/sectors/it-services)

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