Source: https://tendernation.io/opportunities/01a13bcd-d6b1-70a4-9025-874c3a515600/water-efficiency-campaign-wec

awarded GB restricted procedure Suitable for SMEs

# Water Efficiency Campaign (WEC)

[Affinity Water Limited](https://tendernation.io/buyers/affinity-water-limited)

Estimated value

£75,000,000

Published

17 Mar 2026

Deadline

Rolling deadline

## Who can bid

- Buyer says suitable for SMEs

    The buyer ticked “suitable for SMEs” on the notice. Anyone can still bid.

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## About this tender

We are pleased to announce the 23red WEC Collective has been appointed as the delivery body to lead the Water Efficiency Campaign (WEC) for England and Wales.

Water efficiency in England and Wales is at a critical juncture. We're using more water than nature can replace and as our population grows and climate change persists, there is growing pressure on our water supply.

The 23red WEC Collective, a consortium of organisations will design and deliver a nationwide behaviour-change campaign to help households and businesses build positive, year-round water-saving behaviours.

This appointment follows a competitive procurement process led by Ofwat, working with the water companies, the Environment Agency (EA) and Defra.

## CPV classification

Advertising services Marketing services

Source

Find a Tender (UK) · Notice ocds-h6vhtk-0550fa-2026-03-17T19:05:44Z

[View official notice](https://www.find-tender.service.gov.uk/Notice/ocds-h6vhtk-0550fa-2026-03-17T19:05:44Z)

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