Source: https://tendernation.io/opportunities/01a13bbd-3ef5-7357-a274-d9b043e5c0cb/digital-asset-management [Skip to main content](#main-content) awardedGBdirect award procedure # Digital Asset Management [Oak National Academy Limited](https://tendernation.io/buyers/oak-national-academy-limited) Estimated value Not stated Published 16 Jun 2025 Deadline Rolling deadline ## About this tender This contract is being directly awarded to Cloudinary under Section 41(1)(a) of the Procurement Act 2023 on the basis that Cloudinary is the only supplier capable of delivering the required service for technical reasons. The contract supports the Oak National Academy's core platform, which enables free-to-access educational content aligned with the national curriculum. The Oak platform is uniquely reliant on Cloudinary's proprietary image and video processing infrastructure. This dependency is hard-coded within the platform's architecture and embedded across hundreds of thousands of content items used by schools across England. Replicating this technical solution, or migrating to an alternative provider, would result in disproportionate operational disruption, high cost, and unacceptable delay to service continuity, particularly during the academic year. Market testing has confirmed that no other supplier offers a solution compatible with Oak's existing content schema, metadata frameworks, or custom delivery APIs without fundamental redevelopment of the platform. As such, Cloudinary remains the only supplier technically capable of meeting the current requirements without significant re-engineering of critical systems. This contract is therefore not the result of an artificial narrowing of the parameters of competition, but a reflection of the bespoke and irreplaceable nature of Cloudinary's embedded role in Oak's educational content delivery system. Read full description Source Find a Tender (UK) · Notice ocds-h6vhtk-05490c-2025-06-16T10:49:28+01:00 [View official notice ](https://www.find-tender.service.gov.uk/Notice/ocds-h6vhtk-05490c-2025-06-16T10:49:28+01:00) Never miss a tender like this again Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start. [Track tenders free ](/register) [Buyer profileOak National Academy Limited: past awards and live tenders](https://tendernation.io/buyers/oak-national-academy-limited) ## More tenders like this [Included Outside Publication Faith in Nature Natural England 17 days left 3 Nov 2026](https://tendernation.io/opportunities/01a14a29-a2ce-7073-851a-05dd5c86a64c/included-outside-publication-faith-in-nature)[Grounds maintenance Cottenham Parish Council 30 days left 16 Nov 2026](https://tendernation.io/opportunities/01a149bb-c1bb-71de-9d4c-6f106e58cd55/grounds-maintenance)[RRE-01284 - For the provision of a Digitally Enabled Children & Young People’s Mental Health Service (South Staffordshire) Midlands Partnership Foundation Trust 17 days left 3 Nov 2026](https://tendernation.io/opportunities/01a146ba-bdbb-723e-91d9-73c07d7467ba/rre-01284-for-the-provision-of-a-digitally-enabled-children-young-peoples-m)[Vacuum Pump Tritium Testing UK Atomic Energy Authority 30 days left 16 Nov 2026](https://tendernation.io/opportunities/01a1464c-dd0c-72ed-b7bd-bac1e52155ab/vacuum-pump-tritium-testing)[Cutenhoe Hill Primary School & Nursery \_ Luton Cutenhoe Hill Primary School & Nursery 48 days left 4 Dec 2026](https://tendernation.io/opportunities/01a1464c-ddaa-7241-8e2f-11a93eea790b/cutenhoe-hill-primary-school-nursery-luton)[Children & Young People's Homecare & Sitting Service (Short Breaks Specialist) Lot 1; and Children and Young People's Outreach Support Service (Short Breaks Specialist) Lot 2 The Borough Council of Calderdale 12 days left 29 Oct 2026](https://tendernation.io/opportunities/01a14872-4a25-72ad-a37f-1a3be4bb5b48/children-young-peoples-homecare-sitting-service-short-breaks-specialist-l)