Source: https://tendernation.io/opportunities/01a13ba9-4562-72fc-8f75-00ee424083e8/us-dairy-representative

awarded GB negotiated without publication procedure

# US Dairy Representative

[AHDB](https://tendernation.io/buyers/ahdb)

Incumbent usually keeps it

Estimated value

Not stated

Published

20 Mar 2024

Deadline

Rolling deadline

## About this tender

AHDB went out to market to find a representative for US Dairy twice without being successful as our requirements are so niche, no submissions were received for either tender opportunity. A supplier was found at a Trade show in the US and began work for us, We required a representative that lived in the US and had knowledge in the Dairy industry. They would need to be able to complete the following on our behalf:

- Liaise closely with the AHDB Dairy Exports team, to agree and update on activity and provide the latest market intelligence and insights
- Identify and develop priority markets (East coast, West coast or specific states for dairy products)
- Effectively maintain and build new relationships with relevant contacts in the US . Where appropriate, work jointly with them to increase market exposure and demand for British dairy products.
- Devise and implement effective local strategies to promote British dairy products aimed at increasing awareness and brand loyalty.
- Devise and help implement online and social media strategy in conjunction with AHDB Dairy & a social media company to raise awareness of British Dairy products.
- Support in-market exhibition activity.
- Liaise with AHDB staff in areas such as media, PR, digital.

Our incumbent was in place for a year and then had to give up the contract due to personal reasons, but found a replacement for AHDB within the industry required, and also in the location needed (US), they demonstrated their ability to preform trade development programmes within this country. After having several failed attempts at finding a supplier, it was decided another tender would produce the same outcome with no suppliers.

Read full description

## CPV classification

Marketing services

Source

Find a Tender (UK) · Notice ocds-h6vhtk-044ab4-2024-03-20T11:13:31Z

[View official notice](https://www.find-tender.service.gov.uk/Notice/ocds-h6vhtk-044ab4-2024-03-20T11:13:31Z)

Never miss a tender like this again

Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start.

[Track tenders free](https://tendernation.io/register)

[Buyer profile AHDB: past awards and live tenders](https://tendernation.io/buyers/ahdb) [Sector More Business services tenders](https://tendernation.io/sectors/business-services)

## More tenders like this

[Employee Screening · Dorset & Wiltshire Fire and Rescue Authority · 15 days left · 2 Nov 2026](https://tendernation.io/opportunities/01a145df-100b-70ec-8bcc-3630f263230d/employee-screening) [Invitation to Tender- For the provision of viability evidence and assessment of the West Suffolk Local Plan and the introduction of a CIL charging schedule. · West Suffolk Council · 29 days left · 16 Nov 2026](https://tendernation.io/opportunities/01a14503-5763-721c-b887-6f844f9f4360/invitation-to-tender-for-the-provision-of-viability-evidence-and-assessment-of) [BaDC-1727 Retford Buttermarket Food Hall Operator Opportunity · Bassetlaw District Council · 40 days left · 27 Nov 2026](https://tendernation.io/opportunities/01a14503-57cd-73bf-b1f5-a8a4f0713a79/badc-1727-retford-buttermarket-food-hall-operator-opportunity) [Consultancy Services for an Independent Mixed-Use Viability, Market Demand and Development Options Review - Fleetwood Farm, Banks · West Lancashire Borough Council · 19 days left · 6 Nov 2026](https://tendernation.io/opportunities/01a14503-59d8-704e-b46c-727e4a0e571e/consultancy-services-for-an-independent-mixed-use-viability-market-demand-and-d) [UEFA EURO 28 Birmingham Host City - Festival Development · Birmingham City Council · 20 days left · 6 Nov 2026](https://tendernation.io/opportunities/01a14495-7fd3-7021-b8b4-8cbe13597d01/uefa-euro-28-birmingham-host-city-festival-development) [Evaluation specialist Dartmoor’s Dynamic Landscapes programme (natural environment, landscape heritage, culture) · Dartmoor National Park Authority · 14 days left · 1 Nov 2026](https://tendernation.io/opportunities/01a1434c-ece2-7261-8fb5-e68bdb54c1e9/evaluation-specialist-dartmoors-dynamic-landscapes-programme-natural-environme)
