Source: https://tendernation.io/opportunities/01a13ba9-393d-7047-831e-78360ab03f69/customer-data-platform

awarded GB open procedure

# Customer Data Platform

[The British Broadcasting Corporation (BBC)](https://tendernation.io/buyers/the-british-broadcasting-corporation-bbc)

Estimated value

£10,000,000

Published

2 Oct 2024

Deadline

Closed

25 Apr 2024

## Who can bid

- Open procedure

    Anyone can submit a full tender; there is no shortlisting stage.

## About this tender

The BBC has Awarded the Contract to mPArticle for the service of a Customer Data Platform (CDP), the Supplier will be responsible for data management, campaign management and activation.

This Contract shall come into effect on the "Effective Date", (for a 1-year Transition/Integration period, named "Year 0") and shall continue in force for a period of three (3) years from the Service Commencement Date (the "Initial Term") and unless terminated earlier in accordance with its terms.

The Contract may be extended for a further period of 36 months hence (1+1+1).

The spend range over the 7 (1+3+3) year term is between £4.5 million - £8 million. The spend ranges are not committed spend ranges, and are therefore "only an estimation" of spend that could be made through the Agreement.

## CPV classification

Data management services Software integration consultancy services

Source

Find a Tender (UK) · Notice ocds-h6vhtk-044b70-2024-10-02T11:57:37+01:00

[View official notice](https://www.find-tender.service.gov.uk/Notice/ocds-h6vhtk-044b70-2024-10-02T11:57:37+01:00)

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