Source: https://tendernation.io/opportunities/01a13b9b-e83c-72ac-b2cf-634c83aafbcc/provision-of-marketing-analytical-services closed GB restricted procedure # Provision of Marketing Analytical Services [First MTR South Western Trains Limited](https://tendernation.io/buyers/first-mtr-south-western-trains-limited) Estimated value £1,600,000 Published 28 Feb 2023 Deadline Closed 31 Mar 2023 ## About this tender The SWR Marketing department have two main components for this tender. There is CPD and CRM which both have the own requirement. This tender is also looking to future proof our requirement and will contain an element of innovation. SWR's main objective with this tender is to contract with a successful Supplier, covering all Services in this document and acting as our Marketing and Analytical service provider. The Services provided will encapsulate analytical, data and media support services - Data - Provision of 3rd party data source to compliantly increase reach. - Analysis - Supporting the build of user cases. - Strategy - CRM and Media strategy support to identify key opportunities across both digital and direct ecosystems. SWR is currently in contract with a provider for these Services, which are due to expire 30 September 2023. The table in section 7 below outlines our projected timescales from tender, award and contract implementation. The Supplier will need to take into consideration these timescales when submitting their tender submission. The awarded contract will be for three (3) years plus the option to renew yearly for a further two years. The proposed contract with be our Goods & Services Agreement with amended clauses. ## CPV classification Marketing services Data capture services Source Find a Tender (UK) · Notice ocds-h6vhtk-03ace5-2023-02-28T14:34:06Z [View official notice](https://www.find-tender.service.gov.uk/Notice/ocds-h6vhtk-03ace5-2023-02-28T14:34:06Z) Never miss a tender like this again Get AI summaries, deadline alerts and a bid pipeline for tenders matched to your business. Free to start. [Track tenders free](https://tendernation.io/register) [Buyer profile First MTR South Western Trains Limited: past awards and live tenders](https://tendernation.io/buyers/first-mtr-south-western-trains-limited) [Sector More Business services tenders](https://tendernation.io/sectors/business-services) ## More tenders like this [Social Housing Emerging Disrupters 6 · Procurement for Housing · 29 days left · 17 Nov 2026](https://tendernation.io/opportunities/01a154e4-4909-7303-a67f-9c3bff3eb4d8/social-housing-emerging-disrupters-6) [Business travel services – Rahmenvertrag Bearbeitung von Reisekostenabrechnungen nach BRKG · GSI Helmholtzzentrum für Schwerionenforschung GmbH · 29 days left · 17 Nov 2026](https://tendernation.io/opportunities/01a15183-cd6e-73e4-b6e8-3954e5689021/germany-business-travel-services-rahmenvertrag-bearbeitung-von-reisekostenab) [Photocopying services – Externe printdiensten · VZW Sint-Paulusschool · 36 days left · 24 Nov 2026](https://tendernation.io/opportunities/01a15183-34d8-71be-840d-38bf2a8bcc92/belgium-photocopying-services-externe-printdiensten) [Supply services of personnel including temporary staff – Diák- és nyugdíjas munkaerő biztosítása NTH (376) · NTH Nemzeti Tőkeholding Zrt. · 11 days left · 30 Oct 2026](https://tendernation.io/opportunities/01a15183-76f6-70c4-823e-7b614dada7b3/hungary-supply-services-of-personnel-including-temporary-staff-diak-es-nyug) [Interpretation services – Tolktjänster · Stockholms läns sjukvårdsområde · 31 days left · 18 Nov 2026](https://tendernation.io/opportunities/01a15183-4e9a-70dc-8b27-e3d274e53dc5/sweden-interpretation-services-tolktjanster) [Printing and distribution services – SGCD53\_MARCHE\_ELECTIONS\_BRGE · Préfecture de la Mayenne · 28 days left · 16 Nov 2026](https://tendernation.io/opportunities/01a15183-7726-73f4-bb67-b3121363d6bf/france-printing-and-distribution-services-sgcd53-marche-elections-brge)